Wednesday, May 26, 2010
Calling all Cookie Munchers!
Something really exciting happened in May. Cookie Time, the Christchurch based and privately owned Kiwi company opened the first "cookie bar" storefront in the World here in the Queenstown CBD. I was really excited when I first heard about the store coming a few months ago because of the concept. The company had apparently enlisted the help of WETA Workshops to help them design an interactive brand experience.
I decided to pop into the store the week it opened and have a look. I met Verity Richards, the franchisee, and had a nice chat despite the fact that she was obviously quite busy. Unfortunately on that day, she was having a challenge with the new tap that pours milk at the bar. A milk tap! Love it! Fortunately, it didn't seem to affect business while I was in the store. It was fun to see families enjoying the interactivity of the touchscreens, having their photos taken by these screens, and filling their cookie pails with a selection of all the different sizes and types of biscuits.
Not being one to ever pass by a sweet treat myself, I had to endulge. As I drove home from town, I opened my little brown paper bag to relieve the warm, chewy treat. Yummy! There's nothing like the melt-in-your-mouth, chewy, ooey goodness of a warm chocolate chip cookie. I'm such a big kid. But I don't care. It made me smile and made me feel all cuddley inside.